Is blogging still a thing anymore? Are people blogging in 2025? Is blogging officially dead? Is blogging officially back?
I see some variation of this question asked on the blogging/writing subreddits every other week or so. I don’t know why it kind of irks me anymore. Maybe because I can always tell that the person posing the question is asking for some kind of permission from the internet to start a blog, and looking for a sort of guarantee of success before deciding whether or not it’s worth doing.
And I don’t think that’s how blogging, at its essence, began or is supposed to be. But also — what the hell do I know? I fully intended for my first blog back in 2016 to be immediately successful and hoped for it to make enough money to support my entire career lololol. 😅
Anyway, there was this whole wave of trendy bloggers that started about a decade ago and kind of kicked off the whole influencer thing we know today. Many of them, though, eventually abandoned their blogs to create content on social media platforms.
Again, no judgement here because I don’t have any room to talk about abandoning blogs…
My point is just that “blogging” has seemed to drift farther and farther from the pre-commercialized days of yore.
But then! — Dear reader, I stumbled upon an original blog (though, I don’t know if the author would call it that) that left me shooketh… In a good way.
The publication is very Gen Z… Very Lana Del Rey, very coquette-ish… There’s lots of smoking, lots of allusions to sex… It’s edgy and raw and unapologetic in a 20-something-year-old’s way… It only tiptoes the fine line into cringe and only does so occasionally…
And I love it.
I love it because the writer/author/creator does all of those things but also writes about grief in such a profound way that it moved me to tears. And her social commentary woven into pop culture and literary analysis gets an A+ from this former English professor.
All that to say, it inspired me to release some inhibitions I have with my own writing.
There was a time when writing used to be so freeing to me, and I’m starting to remember again what that feels like.
Anyway, the point is that blogging is very much alive. For me and for everyone else. And really, blogs are probably one of those things that are just not going anywhere no matter what. Like email!
So, no. Blogging is not dead in 2025.
But if the next generation rejects the try-hard corporate mentality of influencer blogging (or some other jargon like that) in favor of more authentic writing, then I’m all for it.
Consider me “on-trend”. 😉
‘Til next time, xoxo
Kacie
